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Home » News » Kenya tells tea factories to cut ties with Rainforest Alliance due to costs

Kenya tells tea factories to cut ties with Rainforest Alliance due to costs

Government says ethical certification is adding financial strain on smallholders rather than being paid by customers | By Zoe Wood

June 8, 2025
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The Kenyan government has told its tea factories to stop working with the Rainforest Alliance because it says the costs involved in securing the ethical label don’t add up for farmers.

The non-profit organisation is one of the world’s most recognisable certification schemes with its green frog seal on food packaging a sign consumers “can feel confident that these products support a better world”.

However the world’s third largest tea producer has ordered tea factories to suspend certification work because the cost is adding to the financial strain on struggling smallholders.

A recent Fairtrade Foundation poll found only one in five tea workers and farmers in Kenya are earning enough each month to support their families with essentials.

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The Kenyan government has told its tea factories to stop working with the Rainforest Alliance because it says the costs involved in securing the ethical label don’t add up for farmers.

The non-profit organisation is one of the world’s most recognisable certification schemes with its green frog seal on food packaging a sign consumers “can feel confident that these products support a better world”.

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However the world’s third largest tea producer has ordered tea factories to suspend certification work because the cost is adding to the financial strain on struggling smallholders.

A recent Fairtrade Foundation poll found only one in five tea workers and farmers in Kenya are earning enough each month to support their families with essentials.

A recent poll found only one in five tea workers and farmers in Kenya are earning enough each month to support their families with essentials.
Photograph: Siegfried Modola/Alamy

Tea is a major cash crop for Kenya and the decision comes as the country grapples with the knock-on effect of a moribund tea price on the millions of people who rely on it for their livelihood.

The Rainforest Alliance says it is engaging with the State Department of Agriculture in Kenya to “gain clarity and to work towards a joint resolution quickly”.

It has contacted certificate-holders to assure them that the endorsement remains valid until the expiration date, meaning “farmers are able to sell their tea as certified”.

A spokesperson said: “We remain committed to supporting in Kenya to the fullest extent possible, and our tea brands and companies have communicated that they remain fully committed to continuing to purchase Rainforest Alliance certified tea.”

The Kenyan government is said to be considering putting in place a localised certification model. It would likely have similar sustainability goals but lower compliance costs and less administrative complexity.

A spokesperson for the Ethical Tea Partnership (ETP), an NGO focused on tackling problems in the tea sector, said it hoped the Kenyan suspension would be “short-lived and that a solution to this current impasse will be found”.

Certification is a “critical tool to allow all stakeholders in the tea supply chain to ensure that the workers, farmers and communities who rely on tea for their livelihoods are being treated fairly”, the ETP added.

Tags: AfricaFair TradeFoodFood & drink industryKenyaTea
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